Be aware of these kinds of common stumbling blocks when designing your web sites:
- Home page would not quickly let you know what the Web site is all about. You should be able to visit the home page of any Internet site and figure out what the site is about, what sort of products it sells, finicky.websiteor what it is advertising and marketing within five seconds.
- The indegent use of pop up windows, splashy advertising, splash pages (pages with neat animation and sound but which you have to watch meant for five to ten seconds before you are delivered to the real Internet site), and also other Web design features that sketch interest away from your Website, products, and/ or offerings.
- Poor Web site the navigation. This includes worn out hyperlinks, hidden navigation, poor wording of navigational links, links that take you to pages without links, links that consider you to a similar Web page, and pages without having links returning to the home webpage (always add a link back towards the home page so that regardless of where readers are, they will find their way back home! ).
-- Believing that because you have a Web site, you could have a marketing campaign or general marketing and advertising strategy. You need to understand that your Web site is certainly not your web marketing strategy. Your Web site is just a part of your overall online marketing strategy, depending on your company goals; for instance , if you have a successful restaurant but want to market and market your business on the internet. Creating a Web-site is great, but since it is not promoted and publicized, no one is ever going to find it. By passing out custom business cards with your Website URL imprinted on them, you are using a regular marketing campaign to market your Web site. If you give a downloadable/ printable coupon through your Web site, you are successfully using your Web site as part of your web marketing strategy to meet objective of improved restaurant revenue.
- Failure to attain Web site relevance and content updating. There is absolutely nothing more dissatisfying to a Net customer than visiting a site that is largely out of date. Wrong pricing, items no longer obtainable, dated content material, and historical advertising every signify towards the Web site visitor that the devotion on your Web site is suffering greatly. Cramming the pages with nonrelevant material will take away the visitor by getting the stage of your Web page (the five-second rule mentioned earlier).
- Avoid way too many text results. Forget pulsating text, reversing text, gymnastics text, or perhaps other amazing and wild effects, which do nothing more than annoy your web blog visitor. No longer create a "loud" Web site that have so many flashing, flashing, twirling, and spinning icons, textual content, or design that guests are overwhelmed by the results and under-whelmed by the websites content.
- Limit the number of graphics on your Site so that you tend overwhelm your site visitors with "graphics overload. " Avoid the use of animated GIF images on your Web site. Just read was cool 10 years ago, but in today's specialist environment, they may be just another "loud, " bothersome distraction that site visitors typically want to see.
-- Don't use Microsoft's themes (built-in design templates) when creating an internet site with Frontpage from microsoft. While FrontPage is bashed on a regular basis, all of us stand by the actual fact that it may be used to design superb Web sites.
-- Don't incorporate frames in Web site style. The use of structures within a Site will drive customers aside faster than anything!
- DO combine the proper Web-site design factors to ensure that the Web site is preparing to be found by search engines.
