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director@pex.com.kz
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Be aware of these common stumbling blocks when designing your web blog:

- Your home page does not quickly let you know what the Web site is all about. You need to be able to go to the home page of any Web site and determine what the site is about, what sort of products it sells, or perhaps what it is marketing and advertising within five seconds.

- The poor use of pop-up windows, splashy advertising, landing pages (pages with neat animated graphics and sound but that you've to watch for five to ten mere seconds before you are taken up the real Internet site), and also other Web design features that pull interest faraway from your Web page, products, and/ or services.

- Poor Web site the navigation. This includes busted hyperlinks, hidden navigation, poor wording of navigational links, links that take you to pages with no links, links that consider you to a similar Web page, and pages without links returning to the home web page (always will include a link back for the home page to ensure that regardless of where website visitors are, they can find their particular way back residence! ).

-- Believing that because you may have a Web site, you have a marketing campaign or total marketing and advertising technique. You need to understand that your Site is not really your web marketing strategy. Your Website is just a part of your overall online strategy, depending on your company goals; for example , if you have a good restaurant but want to advertise and promote your business retromirror.com on the Web. Creating a Internet site is great, but once it is not offered and marketed, no one is ever going to find it. By simply passing out business cards with your Web page URL imprinted on them, you are using a conventional marketing campaign in promoting your Internet site. If you provide a downloadable/ good coupon from your Web site, you are efficiently using your Site as part of your online marketing strategy to meet objective of elevated restaurant revenue.

- Failure to attain Website relevance and content bringing up-to-date. There is practically nothing more dissatisfying to a Net customer than visiting a website that is largely out of date. Inaccurate pricing, products no longer available, dated articles, and ancient advertising every signify towards the Web site visitor that the devotion to your Web site is certainly suffering drastically. Cramming the pages with nonrelevant material will deter the visitor from getting the point of your Web page (the five-second rule referred to earlier).

-- Avoid too many text effects. Forget flashing text, treating text, gymnastics text, or perhaps other eye-popping and dizzying effects, which in turn do nothing more than annoy your websites visitor. Do create a "loud" Web site that have so many blinking, flashing, twirling, and rotating icons, text message, or images that tourists are stressed by the effects and under-whelmed by the websites content.

- Limit the number of graphics on your Internet site so that you is not going to overwhelm your web site visitors with "graphics overload. " Avoid the use of animated GIF images in your Web site. They were cool ten years ago, employing today's professional environment, they are simply just another "loud, " annoying distraction that site visitors may want to see.

- Don't use Microsoft's themes (built-in design templates) when creating an internet site with Frontpage from microsoft. While FrontPage is bashed on a regular basis, we all stand by the fact that it can be used to design superb Web sites.

-- Don't include frames into Web site style. The use of casings within a Internet site will drive customers aside faster than anything!

-- DO integrate the proper Website design components to ensure that the Web site is able to be found by search engines.

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